Our website service includes an easy to set up and maintain website and hosting. Features such as frame styles, services list, patient forms, insurance plans and staff
listings help present your optical practice in a clear and positive light. The included site is designed for one or two location practices.
Custom websites for larger practices are available at an extra cost.

Practice Videos

If a picture is worth a thousand words...just imagine how compelling a video of your optical practice will be (see Just for Fun below). Video is dynamic, engaging and inspiring. Studies have shown that, in various uses, video has a higher click thru rate than text, a higher viewer engagment level and higher levels of taking action post viewing. Just what your Optometry, Ophthalmology or Opticianry business needs.

And, to keep it easier than you think, our custom videos start at only $12.90 for the 30 second Video Package.


OpticalPracticeMarketing has been designed to help O.D., Optician or Ophthalmic practices with their website and marketing efforts. No more
having to go to one provider for a website, another for print marketing and yet another for video or other services.
We handle all that and more...and we make it easier.

  • Optical Practice Website Builder

    We have built-in features that are specific to the optical industry and made them easy to use so that your clients get the information they need.

    $600 First Year

    Includes first year's site fees, domain setup, and training and assistance with content manager.

    As low as $22 per month after first year.
  • Optical Practice Videos

    A professionally produced video will bring your business to life and set you apart from the crowd. And, you will be pleased with the price.

    $1290 for 30 second custom video

    60 Second - $1890
    90 Second - $2490

    Call for Custom Length

Custom Services

We offer logo design services that include letterhead, envelope and business card designs. If you need an ad for a local newspaper or magazine, we can design that so that it complements your other marketing items.

Call for Pricing

Custom Services

OpticalPracticeMarketing package services are designed to meet the typical basic needs of an optical practice. Your business may be multi-location, require more extensive branding efforts, or maybe you know you would like more features than our basic website or design services provide. If that is the case, we can work with you to create most any item you may need.

About Us

OpticalPracticeMarketing.com is a service of danbailey.com, a website and marketing company in business since 2001. Our first optical industry project was a lab website in 2003 attttnd our 10 years of optical industry experience has led to the creation of Optical Practice Marketing.

We are passionate about using technology to help solve real business problems and our goal is to meet the needs of the smaller or newer optical practice that isn't ready to go "all out" on a branding or marketing campaign.

Our approach is simple. We make marketing your optical practice easier than you think!
Contact us at 800.651.6404 or email accounts@opticalpracticemarketing.com.

Labs and Manufacturers - we have programs available to enhance your relationship with the eye care professionals you do business with. Contact us for more details.